PoleStar Connect Day SNCF, Unibail Rodemco, Schneider Electric and Connexient discuss use cases and strategic value of indoor positioning and navigation Last week I had the opportunity to participate in…Read More
I recently came across this position paper called: Wayfinding Design for Understanding published by the outstanding Center for Health Design. https://www.healthdesign.org/knowledge-repository/wayfinding-design-understanding https://www.healthdesign.org/sites/default/files/WayfindingPositionPaper.pdf While it was published in 1992 - and thus…Read More
Connexient was founded with a singular, driving vision: to develop and deliver a true turn-by-turn indoor navigation experience that would be as intuitive and useful as that which billions of…Read More
Any one that has ever been to a large hospital medical center - or worked at one - understands intuitively the very real and negative impact of poor wayfinding on Patient Experience.…Read More
Last week, we zeroed in on how we work with Google Maps to deliver true end-to-end, outdoor + indoor maps, directions and navigation. This partnership allows us to make - for example…Read More
Last week, we were proud to reach and announce a major milestone in the launch of our Navigator Edition Version 2.0 - the first true turn-by-turn indoor navigation mobile application in commercial deployment in North America.
Every now and then in technology-driven markets, we witness a magical confluence of factors - enabling technologies, user mindset, a cost curve driven by Moore's Law - that produce an "Inflection Point". Adoption suddenly accelerates and what yesterday seemed futuristic now seems obvious, and it seems like all at once everyone wants to embrace it. In plain English, this is also called an idea whose time has come.
Whatever you want to call it, we are seeing signs all over that Indoor Navigation has reached its inflection point. We'll start out the year by making an easy prediction therefore: 2015 will be the year of Indoor Navigation!
Yes, of course we are biased! On the other hand, we are by no means the only company pioneering this market. And more importantly, after several years of preaching, we are seeing voices pop up all over talking about the value of these technologies to businesses and users.
One example of this came up in this posting in HISTalk the other day.
"I have to disclose a brilliant idea I heard in listening to the rehearsal of the Versus webinar I mention below, which I honestly think is the most interesting webinar I’ve ever watched. John Olmstead of Community Munster captivated me all the way through on the hospital’s use of ED technology, but he really grabbed me at the end when he suggested technology tools he needs. His holy grail is a way-finding, GPS-type app that patients and visitors can use on their own devices to locate themselves precisely on a hospital floor plan, then receive directions to get them to a desired location. Example: I’m in room 4401 with my mom and I want to go to the cafeteria, then to the financial counselor, then to the gift shop, and then back to 4401, so give me turn-by-turn directions like I get with my car GPS. His take is interesting: patients will become so attached to hospitals that offer this app that they won’t consider going elsewhere, where they’ll go back to stumbling around lost or trying to follow decades-old red vs. green lines on the floor that lead to confusing elevators. Hospitals are always a poorly conceived patchwork of added-on construction that went up quickly as funding allowed, so visitors spend a lot of time wandering and wasting the time of employees who have to assist them. Turning that universally embarrassing situation into a competitive advantage is brilliant"
We of course reached out to HISTalk to let them know that such a solution exists today!
I mentioned last week that John Olmstead, who runs the ED and surgery departments of The Community Hospital (IN), says in an upcoming Versus webinar that he would like to see a GPS-wayfinding type technology so that hospital visitors could navigate around campus using their smartphones. Readers sent information on two companies that offer such technology:
Connexient offers a smartphone app that provides turn-by-turn navigation to visitors at Robert Wood Johnson University Hospital and will bring six more hospitals live on it in the next few months.
So it does seem that the obvious but new is rapidly becoming accepted.
We say "Enterprise Killer App" because the we've already seen the first killer app - in Retail. In this, however, proximity is the driver rather than location per se. That's a blog for another day!
Make no mistake: we believe that Indoor Navigation - when it is accurate and reliable - is a game changer when it comes to patient and visitor experience. But Indoor Navigation is just the starting point for enormous additional opportunities to provide Indoor Location-based Services across the Enterprise, with use cases that bring compelling value to users and direct ROI in capturing lost revenue, reducing costs and increasing efficiency.
The beauty is that when you implement Indoor Navigation quality mapping and positioning, you are actually laying the foundation for all the rest. We've blogged about this elsewhere, and we'll continue to do so!
This excellent article on PatientExperience.com focuses on a key issues in Patient Experience: Waiting Times for Appointments! Among other things, it points out - and research validates - that the anticipation and perception of waiting is often just as anxiety-producing as the actual waiting itself.
At Connexient, we are working on a number of important ways to attack and ultimately eliminate this problem.
First and foremost, we are providing an end-to-end navigation solution with MediNav - both outdoors and indoors - that eliminates the stress of getting lost. Convenient features like Parking Planner and My Car Saver ensure that the patient or visitor is directed to the most convenient parking location based on their actual appointment location inside the building, and then will get them back to their car hours later. This not coincidentally can also help the Healthcare provider reduce appointment late-shows, which wreak havoc with schedules and often are a primary source of long waits in the first place.
We are also working on innovative pilots with several clients to integrate appointment reminders with MediNav, supported by HIPAA-compliant communications in our partnership with Mutare. Just this one simple step of an SMS reminder, with an easy option for customers to then set their own follow-up reminders, has been proven to reduce no shows.
As we move forward down this path, we are working towards an "Airline Check-in model" where we can dynamically update the organizations scheduling system so appointments can be better managed to actual reduce wait times.
Technology is not the whole solution but - when integrated into Enterprise IT and processes - can have a big impact on improving both the perception and real pain points of Patient Experience.
Read the article on Patient Experience.com: